The Invasion of Video in Education

The Fast-Paced World Of Video

Video has been invading our lives for more than a century now. The oldest video was supposedly recorded in 1888 and video has come a long way since then.

I still remember when phones needed a cord in order to work. Wireless phones existed, but you’d have to pay a lot and quite frankly, no one seemed to have any faith in it.

I recently saw a video of a guy going around town in 1979, asking people whether they would buy a wireless phone. No one would because nobody wanted to be called when not at home. People found it a peaceful thought to not have to talk to people all the time.

Obviously, that has changed! No one wants to be offline anymore. You need to be able to contact everyone whenever and wherever you want.

Facetiming, skyping and in the near future, holograms will be what we use to communicate. Drastic changes in just a couple of decades. Videos have also changed. It used to be black-and-white, then in colour. The visual quality of videos kept improving as well. They then became 3D and nowadays they are interactive.

The Possibilities Of Video

Even more is going to change. Here are some fun ideas:

There are people who are actually developing “full-dive” technology. This is based on a cartoon where people put on a piece of equipment that connects to their nerve system and put on a helmet. The helmet then shows a virtual reality, but the user is actually entering the virtual reality.

Their body stops moving and the nerve impulses are caught by the equipment, making a virtual body move within that virtual reality. It won’t be long before our consciousness actually does enter online games.

Video Can Revolutionize Education Even More

But fortunately, that’s all still in the future. I like being out here. But what is the point of telling you? Well, imagine the possibilities.

Right now, medical students learn their skills by operating in a virtual operation room. The anatomy is explained by putting on glasses and, there he is, naked Heinz.

Students can see every muscle, every vain, every nerve. This technique is still in development but it won’t be long before the students will be able to dismantle Heinz completely.

Taking off his skin, moving his muscles, study his brain. And they don’t even need to clean up, they just have to take their glasses of. They won’t have to “practice” operations on real patients anymore, but they can practice in a virtual reality, which is a lot safer for the patient.

This is an example of what advanced visual technology can do for education.

Video Has Been On The Rise In Education

But let’s focus on what is actually accessible for every form of education because, let’s be honest, universities have a way bigger budget than your average elementary school.

But also for little kids there are wild technological advancements to help teach them everything they need. Kaltura recently published a report with loads of information and I’d like to discuss some with you.

Research has been conducted and many interesting numbers showed up.

For example, 99% of institutions reported that teachers frequently incorporate videos in their classes. More than half of them use videos for assignments. 73% of higher education uses video for remote teaching.

Those are big numbers. Imagine the results they would get if they’d add an interactive dimension to those videos. 63% of institutions said they are interested in using quizzing, questioning and grading in videos.

Many say they have faith in using videos. 93% believes it increases students’ satisfaction and 85% believes videos contribute to the students’ achievements. 78% believes it improves the on-boarding of new employees. 61% of institutions is using video tools in their LMS.

These are all high numbers and they show just how increasingly important video is becoming. The top of the education branch really believes in the importance of video. Just look at the increase of accessibility for teachers to video technologies:

It’s no wonder the use of videos is so drastically increasing.

Students’ retention rates go up with 60%. Not only that, but a lecture in person could only be given once. To do it again would take the same amount of time for a teacher, but a video can be played multiple times.

The Revolution For Today’s Teachers

Imagine the time teachers would have to actually do other important tasks, such as personal conversations which students, checking tests within deadlines, their own personal development for becoming a better teacher and more.

Or imagine the increase of quality if teachers would not need to present their knowledge from the top of their head, but they could simply thoroughly think about what they want to say and how they want to say it, watch it several times, improve and publish it.

They will also have more time off, giving them less stress which will reflect on students, because they have a nice and happy teacher that actually has time to answer their questions and personally coach them if they want.

The Central Bureau of Statistics of the Netherlands (Centraal Bureau voor de Statistiek & TNO: Nederlandse Enquete Arbeidsomstandigheden 2015) concluded that education (more specifically: teachers) is fifth on the list with the most stressful work environments and workload.

The Actual Benefits

Personally, I see a win-win for everybody:

– A decrease of workload and stress for teachers;

– Improvement of quality of the lessons learnt, simply because a teacher will not need to speak from the top of their head;

– More personal sessions and coaching for students that are actually interested in a certain topic;

– More time for Q&A sessions;

– No more discrepancies and differences in what a teacher says in different classes while giving the same lecture;

– An increase of engagement of students;

– Studying becomes more fun;

– Personalized progress for students.

I feel like it will become unrealistically optimistic if I go on, but trust me, I could make this list much longer.

This Will Change For You Personally

What does this mean for you?

Well, if you’re part of an educational institution, you might see the importance of videos in lectures, especially interactive videos. So try it out! Experiment! See for yourself! It’s awesome and fun!

There are many tools to use, but of course I would recommend HiHaHo. If you need corporate training, employee on-boarding, supplementary courses, etcetera, interactive videos really are what you need.

In industries that work with food, for example supermarkets, employees need to be trained and get certificates in order to guarantee good, healthy and hygienically handled food for consumers.

These trainings often cost half an hour and consist of watching short, boring, linear videos and then a bunch of questions about what was shown in the videos.

Video learning is already done for quite some time in many industries. But now you can replace the boring, linear videos with fun and interactive ones. With storytelling, quizzing and more.

The Time For Change Is Now!

It’s starting to sound like a promotional speech, that’s not the point. But I do hope that you get the point of how much interactive video can do for your institution or company. You can explore the possibilities on our blog at

In the graph, you saw that the access to video technology almost doubled in one year for teachers.

One year.

You don’t want to be left behind.

Explore the technological possibilities and use it to your own advantage and the advantage of your students. Trust me, you want to.

You don’t need to be a guru, a developer or professional designer.

You, as a teacher, also do not need to be afraid to be replaced by videos. You just need to be afraid that you will drink more coffee, just because you have the time.

Or that you’ll have more contact with students to coach them and educate them, just because you have the time.

Or that students will get higher marks because the lectures will be better and hey, you are actually personally coaching and teaching them now, so they do have you to thank for it.

Gerben Veenema




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